Why Is Storytelling An Important Skill For Leaders & Managers
Our brains are designed to process and store information in the form of stories. Storytelling is a powerful tool used by leaders and managers of businesses of any size or calibre, to motivate their employees, connect with them and influence their performance. Although storytelling is a difficult art to master and many people give up learning because it seems difficult and complex, creative storytelling courses can help leaders cultivate skills that make them better storytellers. Importance of Storytelling in Various Business Arenas Business Development Whether you are an entrepreneur starting your own business, or one of the managers in a big company, you need to come up with ideas for a business or product development. Entrepreneurship is essentially observing a problem or the absence of service in society and proving the appropriate solution for it. These solutions mould into business development plans, which are best conveyed to investors or the market through stories. These stori